The best 4th of July sales that you can find today, including discounts at Backcountry, Samsung, and Macy’s

Frequently asked questions

When is Independence Day?

Independence Day celebrates the signing of the Declaration of Independence in the U.S. This year, the 4th of July lands on Sunday but many will observe the holiday with a day off on Monday, July 5.

Americans typically spend the long weekend with fireworks, grilling, and travel.

What items are on sale during the Fourth of July?

The 4th of July often brings discounts on appliances, grills, beach gear, outdoor furniture, and apparel. A good rule of thumb: if a product is associated with summer, it’ll likely see a discount during Independence Day weekend.

So if you’re in the market for a new air conditioner, patio set, or a pair of sunglasses, pay attention to Fourth of July sales.

Are Fourth of July sales worth shopping?

Though you won’t find the same lows we saw during Amazon Prime Day, retailers big and small turn up to offer discounts for the 4th of July.

We often see site-wide sales from tons of apparel brands during the 4th of July. While the discounts are rarely better than holidays like

Black Friday

Cyber Monday
, there are more chances to save a little on a lot of products.

How long do 4th of July sales last?

The 4th of July sales began almost immediately after Amazon Prime Day this year, and we’re already seeing discounts trickle in.

For the most part, retailers have discounts through July 4, and some are extending their holiday sales until July 5. A select few are holding out even longer than that. 

What items should I skip buying this 4th of July?

Tech items, like laptops, tablets, and smart home speakers, saw much better prices during Amazon Prime Day compared to sales happening now. These items are also likely to see better prices in the coming months for  back-to-school shopping, and during Black Friday and Cyber Monday in November. 

Read more about how the Insider Reviews team evaluates deals and why you should trust us.

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